'Dutch logistics 2040: designed to last' - video

Dutch Logistics 2040: designed to last
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    (The on-screen text "The Council for the Environment and Infrastructure presents a film about opportunities for Dutch logistics on the way to a circular economy" appears against a pale blue background. An animation. Coloured strands twist together to form a cable. Voice-over:)

    PEACEFUL MUSIC

    VOICE-OVER: Think of the economy as a cable made up of different sectors.

    (The cable is in a straight line.)

    Top sectors such as high tech, chemicals and agrifood
    together create a strong economy.

    ("Today's economy" is written above the cable.)

    Products enter today's economy as raw materials
    and generally end up as waste, designed to be dumped.
    The growing demand for products leads to scarcity
    and even the generation of more waste.

    (The multicoloured cable starts bending.)

    THE PEACEFUL MUSIC CONTINUES

    In times of need, how can we make ends meet and stay strong?

    (The cable becomes a circle.)

    The Council for the Environment and Infrastructure
    offers a preview of our future economy,
    a circular economy enabled by strong Dutch logistics.

    (The circle slowly tilts.)

    In a circular economy, products do not simply end up as waste,
    they are dealt with in a smarter way.

    (A man fits a washing machine.)

    New business models are developed
    in which companies remain the owner of the product
    throughout its entire life cycle.

    (The man repairs the machine in 2020.)

    As a result, they continue to have access to precious resources.
    Products are no longer designed to be dumped but designed to last.
    Makes sense, doesn't it?

    (The coloured cable.)

    That means logistic flows are changing.
    Near-sourcing is increasing around the world.
    The customer doesn't own a product that was made in China
    but consumes a local service and has individual preferences.

    THE PEACEFUL MUSIC CONTINUES

    (The EU's blue flag with yellow stars.)

    As a result, time to deliver becomes increasingly important.
    Manufacturers move closer to consumers to retain control over the chain
    and more easily anticipate the wishes of the customer.
    The rise in service logistics, return logistics and recycling
    provides new challenges and opportunities for the logistics sector.
    Dutch logistics can play a prominent role in this.
    The Council therefore recommends the development of Rotterdam
    as the circular hub of Europe.

    ("Logistics" is written on a pale yellow strand in the cable.)

    THE PEACEFUL MUSIC CHANGES INTO TRANQUIL MUSIC

    More transport movements will occur at the local level.
    Consumers shop in virtual stores rather than physical ones
    and more services are rendered than products sold.
    Transport movements increase due to online orders,
    recycling, services and return flows.
    The result? More road congestion and emission.

    (One van leaves with lots of boxes, not lots of vans with a few.)

    REWINDING SOUND

    Good management and collaboration within an area
    constitute a solution to this problem.

    (The van drives on.)

    The Council recommends the use of innovative tendering for city logistics.

    (The van delivers a box and receives a garbage bag in return. "Agri-food" is written on a green strand in the cable and "sugar beet" on a tractor's trailer.)

    THE TRANQUIL MUSIC CONTINUES

    THE TRANQUIL MUSIC CHANGES INTO LIVELY MUSIC

    The circular economy requires us to reconsider the full life cycle of a product.

    (A beet is processed.)

    It is essential to use the entire supply chain as a starting point,
    rather than all the separate links.

    (A mound of sugar.)

    The Council recommends rethinking the entire supply chain,
    including the use of what was formerly considered waste.

    (Sugar beets are processed and then transported. "Chemicals" is written on a purple strand in the cable.)

    THE LIVELY MUSIC CONTINUES

    The clustering of companies that complement one another
    makes the exchange of residual flows easier in a circular economy.

    (A small group of companies form a cluster.)

    The Council therefore advises the active stimulation of integrated clusters.

    (Clusters in the Netherlands.)

    To summarise, it's up to the business community
    to capitalise on these new opportunities.
    And it's up to the Dutch government
    to help the logistics sector facilitate the circular economy.
    The Council for the Environment and Infrastructure
    recommends the following: The development of Rotterdam
    into the circular hub of Europe.

    (Next to the cable is a van full of boxes.)

    The use of innovative tendering for city logistics.
    Active stimulation of integrated clusters.

    (A cluster of companies.)

    Rethinking entire supply chains,
    including the use of what was formerly considered waste.

    (The multicoloured cable, shaped in a circle, rotates.)

    LOUNGE MUSIC

    This preview offered a glimpse into the future of our economy and logistics.
    The Council for the Environment and Infrastructure
    foresees a circular economy filled with new opportunities
    for the Dutch logistics sector.

    (On-screen text: Dutch logistics 2040: designed to last. Rli. For the full report please visit www.rli.nl.)

    THE LOUNGE MUSIC CONTINUES UNTIL THE END OF THE PROGRAMME